In this episode, Jason talks with Dr. Jairo Borja, an author and consultant who helps entrepreneurs find funding for their businesses. Dr. Borja shares his own story of how he turned a side hustle in financial and leadership coaching into his main business back in 2019. They discuss the first practical steps someone should take when they have a business idea but need between $10,000 and $100,000 to get started.

Dr. Borja gives a step-by-step guide on what to prepare before approaching a lender, including a business plan, customer research, and financial projections. He explains the difference between getting a loan through an institution versus raising private money from your network, and what to expect with the timeline for each. The conversation also covers his personal experience investing in real estate and the importance of masterminds for growth.

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