In this episode of the Goal Crazy Podcast, host Jason VanDevere interviews Blake Serrano, an entrepreneur who has taken a unique path through business acquisition. Blake shares his journey from being a tech consultant to acquiring and running a fabric business. He discusses the challenges he faced, the lessons learned from previous ventures, and how he leveraged his tech background to innovate in the fabric industry. The conversation also touches on the importance of audience building, marketing strategies, and future aspirations in the evolving landscape of entrepreneurship.

Website: https://sewsnip.com/

Instagram: https://www.instagram.com/sew_snip

TikTok: https://www.tiktok.com/@sew_snip

Chapters

00:00 The Journey to Entrepreneurship

03:05 Discovering the Fabric Industry

05:53 Initial Ventures and Lessons Learned

08:58 Acquiring the Fabric Business

11:53 Building an Online Presence

14:45 Challenges and Solutions in Operations

17:49 Scaling the Business

20:38 Finding Stability and Growth

23:31 The Power of Audience and Marketing

26:32 Future Aspirations and Industry Insights